Branding solutions

This explanimation is result of visual thinking session with Elsevier and Xplane.

The goal was to promote scientific database Science Direct for the scientists easy to manage and access data.

All representatives of Elsevier departments participated in the workshop, going through different assignments in order to structure the objectives, goals and contect connected to the product. When all information was collected it was put in a capture document. And then the production fase included conceptual directions, storyboard, illustrations and final explanimation.

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Client / Elsevier Role / Art Direction Agency / Xplane Country /Holland,